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The New Year is upon us, and with it comes a new batch of cyber threats. As advances are made in the world of technology, businesses anticipate changes that can make life more convenient. But, like snakes slithering into your home, cyber attackers also keep up with technological changes for their own nefarious ends.

From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace.